Airport advertising is the placement and strategic deployment of media in and around domestic and international airports that can deliver a brand message or product to a captive audience on behalf of an advertiser.
A variety of media can be mixed and synchronised with emerging technologies, search, programmatic and social media platforms, ensuring your airport advertising campaign engages the consumer on multiple media platforms.
Why
According to research, advertisers at the airport are seen to be trustworthy, prestigious and important by consumers.
The average dwell time in airports is 2½ hours, which is greater than any other public transport hub. Additionally, the positive mindset of passengers means they are receptive and responsive to advertising.
The average traveller spends 2 or more hours in the airport prior to their departure time, and this time is essential in capturing the attention of the airport’s unique but broad demographic.
Not only does the airport environment provide an uninterrupted reach to travellers, but it is a prime location to engage with technologically savvy passengers and decision makers for whom airports continue to be an important part of their lives.
How
Airport Advertising Media has helped companies advertise in the highest passenger traffic filled airports such as Heathrow, Manchester, Gatwick, Birmingham, JFK, Hong Kong, Charles de Gaulle, Schiphol and many more around the world.
If you’d like to know more about Airport advertising and what it can do for your business, get in touch with us today on 020 8023 6291 or online via our contact form.